Archives for March 2011

A Different Way to Ask for referrals

by PAUL CASTAIN on MARCH 8, 2011 Perhaps the lowest hanging of the low hanging fruit is the referral and yet we don’t ask for them nearly enough! I’m sure there are a variety of reasons for this ranging from “feeling funny asking the dude/dudette” to not having a good way to ask. Today, we […]

3 Ways To Be More Compelling!

by PAUL CASTAIN on MARCH 2, 2011 Whether a client says it to your face, behind your back or simply thinks it, your offering is subject to . . . How is this better? What’s the difference between this and your competitor’s offering? What’s the difference between this and simply doing nothing? And perhaps even […]